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Business News Outlets for the Millennial Generation

During my years in college, I was very struck by the fact that very few of my peers kept up to date with the then current business news events. I would often find myself sitting in classrooms chucked full of students cluelessly staring at the instructor as she waited for a feedback after bringing up a current or recent business news event. Would one of these instructors have spoken about a reality TV like The Real World from MTV, she would undoubtedly have gotten a more enthusiastic response from the majority of students siting in her lecture. This is typical to our generation: the Millennial Generation or Generation Y.  We grew up with computers along with TVs in our bedrooms therefore most of us are more in tune  with entertainment related media programming than we are with the news media programming in general. I personally did not have a TV and computer to my  name until my first year in college. That along with the manner with which my siblings and I were brought up have somewhat insulated me from the assault of the show business media on Generation Next. I remember I was barely a teenager when I started reading newspapers and news magazines as well as watching the nightly news and documentaries.  It is to be noted that without my dad’s involvement it would have been nearly impossible for me to make any sense out of  all the serious issues I was being exposed to at the time.  He always made every effort to speak in a tongue I understood whenever I quizzed him on stories I read or watched that surpassed my level of comprehension. Since those formative years, keeping up with current events in general and business news in particular has become part of my daily routine.  As a result, I became a more complete business student than I could have been otherwise. Because of the variety of business stories I came across over the years preceding then covering my college life, I could easily relate to the topics that were being discussed in my business courses. Nowadays, most of the business news information I get is served to me via the web.  What else would one expect, I am a member of the Net Generation. Because our generation has a tendency to almost live on the web, I am going to recommend several web based business news outlets that an undergraduate business student can visit couple of times a day to keep abreast of current business news events.

  • Online Business news aggregators: Google News Business , Yahoo News Business, and Bing News Business are all three free services that aggregate the top business news stories of the day from hundreds if not thousands of online news sources. The webpages are continuously updated close to real time throughout the day.
  • Online Business news videos:
    • Business News Network (BNN): This is a Canadian based business news TV network. The website contains dozens of video clips from the shows of the day. Because the US  is the number one trading partner of CANADA, this Canadian cable network does a very good job of covering US business news events. They are very thorough in their business news coverage and they ask relevant questions to the guests they bring on the shows’ sets. Last but not least there is little advertising. It is really worth checking out.
    • Nightly Business Report (NBR): This is the daily business news recap by Public Broadcasting Service (PBS). They do a nice job of offering a really fair and balance reporting of the day’s business events. You will also find on the website video clips from prior shows.
    • Bloomberg News Youtube Channel: Out of the three major US based business news network (CNBC, Blomberg News, and Fox Business News), I believe Bloomberg provides the most objective reporting. CNBC and Fox Business News seem more concerned with singing the praises of big business as opposed to just delivering the news and allowing the viewer to form her own opinion. Anyhow, you will find thousands of videos on Bloomberg News Youtube Channel.
    • Reuters Business Video Channel: “Thomson Reuters is the world’s leading source of intelligent information for businesses and professionals.” On this website, you will find business news video briefs  from the day.
    • CNNMoney.com: This is another terrific website with tons of business news videos filed under several subsets: Business News, Markets, Personal Finance, Technology, Luxury, Small Business.
  • Business News Documentaries:
    • Frontline Business & Economy: Frontline is another program from Public Broadcasting System (PBS) that offers an hour long analysis of the major US business and US economy issues. From America’s love story with credit cards to the near collapse of US financial markets, you will find plenty to chew on.
    • FORA.tv: “FORA.tv helps intelligent, engaged audiences get smart. Our users find, enjoy, and share videos about the people, issues, and ideas changing the world.” On this website, you will find a variety of video clips on a variety of business, management, and economics topics. FORA.tv gathers “the web’s largest collection of unmediated video drawn from live events, lectures, and debates going on all the time at the world’s top universities, think tanks and conferences.” I recently discovered this website and I am starting to love it!
  • Facebook Fan Page Updates: The Millennial Generation engineered online social networks in the likes of Facebook. Many members of our generation maintain a secondary life on Facebook. If you happen to be one of them, I would suggest that you become a fan of the pages of any of the following business news publications: Fortune Magazine, Wall Street Journal, and CNN Money. This way, all business news updates will be published on your wall so you can click on them for further reading.

There are thousands if not millions of ways to have business news serve to you. The examples I provided here offer to the Net Generation a convenient way of accomplishing it. Learning business school theories is great however it is even better when you can complement your classroom learning with some real life stories. It is indeed only then that you draw the greatest level of utility from your academic knowledge of the world of business. If you stumble on this post and have taken the time to read it from beginning to end, please be kind to drop a comment.


  1. Comment by Juanita:

    Good to see real expertise on display. Your contribution is most welcome.

  2. Comment by Black Widow:

    I certainly agree. Nowadays, our generation seem to be so interested in celebrities and reality shows (such as the one you mentioned) that they are missing the big picture. It's more important to stay tuned to shows that will provide beneficial information for your future than watching shows that are pointless. Because a lot has changed in these past few years in terms of the job market and the economy, it's best to stay on top of the latest news.

    Thank you for writing this blog post. Awareness about this issue is needed throughout every household.

    • Comment by Narcisse:

      Black Widow:

      Very intriguing name…. Thank you for reading this post and for taking the time to provide your reaction. I am glad you concur with the suggestion that our generation needs to do a better job of keeping up with news reports. I look forward to seeing more of your comments on this blog. I am sure the readers of The Student CPA would love to know what goes through the head of a Black Widow…

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